How it works
Onboarding
A dedicated Account Executive (AE) from our team will be appointed to you and they will schedule an
onboarding call to set a clear understanding of how the entire process will be implemented. The AE
will
be your point of contact for all activities connected with your LinkedIn lead generation campaign.
During the onboarding call, your dedicated AE will delve deep into understanding your company's
identity
and Ideal Customer Profile (ICP). This allows us to map the entire LinkedIn lead generation campaign
and
set a clear roadmap for the process.
Market Research
The dedicated AE will be tasked to perform in-depth market research and analysis. The detailed
insights
will be gathered from direct discussions with you, your marketing materials, LinkedIn Sales
Navigator
and extensive online research.
This is important to help us understand your product/service, analyze your ICPs (including industry,
company type, and job titles), and research your competitors.
Building (done-for-you) LinkedIn campaign lead lists
Based on in-depth market research and the LinkedIn Sales Navigator, the account executive carefully
builds original lists of ICP.
This process guarantees that we only reach ready-to-buy leads and improves the efficiency of the
LinkedIn lead generation campaign.
Done-for-you personalised outreach messages
The dedicated AE is responsible for creating four custom outreach messages: one connection request
and
three follow-up messages. The messages will be used to contact and engage the prospects previously
sourced in the list.
The messages contain carefully selected hooks, pain points, solutions and call-to-actions to
generate interest from the prospects in booking a meeting.
Campaign review with our Account Executive
We will have a campaign review call with you to meticulously go over our prepared lists and messages. This is your opportunity to provide feedback and ensure everything aligns perfectly with your expectations, brand voice and ICP.
LinkedIn inbox management
Our team focuses on converting the interested prospects during the campaign into booked meetings.
When a
prospect shows an interest, it becomes a lead.
To convert the lead into a meeting booked we nurture each conversation using an original Lead
Nurturing
Process. After a meeting is booked, you will be immediately informed via email so that you can focus
on
engaging the prospect.
Reporting
You'll receive regular updates and monthly reports on campaign progress, lead engagement, response
rate
and the status of booked meetings, ensuring transparency and alignment with your objectives.
This ongoing feedback ensures that you are updated about how your LinkedIn lead generation campaign
is
performing
